The Watch Society
A membership club for watch enthusiasts — tiered subscriptions, live-streamed luxury-watch draws, member discounts and Calibres AI, a price-search tool. We built the Next.js member app and are converting the store to Shopify.
We're a frontend team led by Mukesh Pensia, with 8+ years of experience shipping production web apps. Alongside Vue and Nuxt, we build with Next.js and React, from membership platforms to marketing sites. This site is built with Next.js too.
Next.js gives you React, its huge library ecosystem and the largest hiring pool of any frontend framework.
Static, server-rendered and incrementally regenerated pages can live side by side, and Server Components keep client JavaScript small.
The Metadata API, generated sitemaps and robots files, and server-rendered HTML give you the SEO basics out of the box.
See everything we offer on the services page.
A membership club for watch enthusiasts — tiered subscriptions, live-streamed luxury-watch draws, member discounts and Calibres AI, a price-search tool. We built the Next.js member app and are converting the store to Shopify.
This website is also a Next.js App Router project, statically generated with full metadata, structured data and a generated sitemap.
Both are mature, production-ready frameworks. Pick Next.js if your team knows React or you need a React-specific library; pick Nuxt if your team knows Vue or you want a gentler learning curve. We build with both, so the recommendation is based on your project, not our preference.
Yes. Next.js renders HTML on the server or at build time, and its Metadata API makes per-page titles, descriptions, canonical URLs and Open Graph tags straightforward. Sitemaps and robots files can be generated from code.
No. Vercel is the simplest option, but Next.js also runs on any Node.js server, in Docker, on other platforms that support it, or as a fully static export for sites that do not need a server.
Yes. Both routers can run in the same app, so we migrate route by route, starting with the pages that benefit most, and keep the app shippable throughout.
Book a free discovery call. We talk about goals, budget and timeline, and you get a written scope with a fixed price before anything is paid.